Personal Notes · 18.8.2025
René Neubach, Was liest DU so?
Meine laufend aktualisierte Bücher-Empfehlungsliste
Was lese ich eigentlich? Und warum ist das für Sie relevant? Meine kuratierte Lektüre zu Marketing, Vertrieb, Coaching und Leadership.
Ich werde oft nach Buchempfehlungen zu den Themen Marketing, Vertrieb, Coaching und Leadership gefragt. Um die Sache zu vereinfachen, habe ich diese laufend aktuell gehaltene Seite eingerichtet, auf der ich die Bücher vorstelle, die ich gerade lese, gelesen habe und empfehle (oder auch nicht). Ich freue mich darauf, diese Bücher mit Kollegen, Gleichgesinnten oder einfach Interessierten zu besprechen.
Die Bücherliste ist unterteilt in aktuelle, geplante und vergangene Lektüre.
Sie können mir gerne eine Nachricht schicken, um ein Meeting zu vereinbaren, über ein Buch auf der Liste zu sprechen oder wenn Sie Interesse am Book Club haben. Ich freue mich auch über neue Buchempfehlungen!
Aktuelle Bücher
- Writing down the bones – Natalie Goldberg
- The 80/20 individual – Richard Koch
- The HeART of Laser-focused Coaching – Marion Franklin (Re-Read)
- The 4 Pillars for Breakthrough Sales Communication – Marcus Sheridan, Chris Marr et al.
- Thinking in Bets – Annie Duke
- Content Marketing Strategy – Robert Rose
- All Marketers Tell Stories – Seth Godin
- Hold on to your kids – Gabor Maté
- How to tell a Story – The Moth
- They Ask, You Answer German Version – Marcus Sheridan, René Neubach (Re-Read)
Daily reads
- Daily Stoic – Ryan Holiday
- Daily Laws – Robert Greene
- Daily Dad – Ryan Holiday
- Handbuch des Kriegers des Lichts – Paulo Coelho
Backlog (warten auf meinem Kindle oder Coffee table)
- (Un)Selling – Kevin Casey
- Founder Brand – Dave Gerhardt
- Cracking the Learning Code – JW Wilson
- Ayn Rand – Atlas Shrugged
- When the body says no – Gabor Maté
- Be Your Future Self Now: The Science of Intentional Transformation – Dr. Benjamin Hardy
- Dotcom Secrets – Russel Brunson
- The Sale is in the Tale – John Livesay
- Stillness is the Key – Ryan Holiday
- Crossing the Chasm – Geoffrey A. Moore
- 26 Universal Questions to Build Your Brand – Ulli Appelbaum
- Copywriting Secrets – Jim Edwards
- The Writing Life – Annie Dillard
- Fanatical Prospecting – Jeb Blount (Re-Read)
- The JOLT Effect (Re-Read)
- Building external brain – Tiago Forte
- The PARA Method – Tiago Forte
- Influence – Robert B. Cialdini (Re-Read)
- Pre-Suasion – Robert B. Cialdini
- Mark W. Schäfer – The Content Code
- Think Again – Adam Grant
- Trillion Dollar Coach – Eric Schmidt
- Die Welt von Gestern – Stefan Zweig
- Krieg und Frieden – Leo Tolstoi
- Purple Cow – Seth Godin (Re-Read)
- Tribes – Seth Godin (Re-Read)
- Man’s search for Meaning – Viktor E. Frankl
- The Power of Now – Eckhart Tolle
2025 Reads
- Do Interesting – Russell Davies
- The Science of Scaling – Dr. Benjamin Hardy
- Stand The F*ck Out – Louis Grenier
- You2 – Price Pritchett
- The Gap and the Gain – Dan Sullivan, Dr. Benjamin Hardy
- Obviously awesome – April Dunford (Re-Read)
- The Chimp Paradox – Prof. Steve Peters
- How Brands grow – Byron Sharp
- Montaigne – Stefan Zweig
2024 Reads
- Jobs To be Done – Anthony W. Ulwick
- The Dip – Seth Godin
- Buy Back Your Time – Dan Martell
- 10x Is Easier Than 2x – Dan Sullivan, Dr. Benjamin Hardy
- Who Not How – Dan Sullivan, Dr. Benjamin Hardy
- Building a Story Brand – Donald Miller (Re-Read)
- The obstacle is the way – Ryan Holiday
- Obviously awesome – April Dunford
- Exactly what to say – Phil M. Jones
- Expert Secrets – Russell Brunson
- Oversubscribed – Daniel Priestley
- The first Kiss – Daryl Chow
- Fans First – Jesse Cole
- Steal Like an Artist Trilogy – Austin Kleon
- 100M Dollar Leads – Alex Hormozi
- Write a Better Business Book – Josh Bernoff
- Content – Elias Hirschel (Novel, Holiday-Lektüre)
- Born standing up – Steve Martin (Autobiografie, Holiday-Lektüre)
- How to know a person – David Brooks
2023 Reads
- They Ask, You Answer German Version – Marcus Sheridan, René Neubach
- Never Split the Difference – Chris Voss (German)
- The Business of Expertise – David C. Baker
- Outlive – Peter Attia
- The Four Agreements – Don Miguel Ruiz
- Content Chemistry – Andy Crestodina
- eMail Marketing Rules – Chad S. White
- The Coaching Habit – Michael Bungay Stanier
- The HeART of Laser-focused Coaching – Marion Franklin
- The War of Art – Steven Pressfield
- The JOLT Effect – Jeb Blount
- Range – David Epstein
- Baseline Selling – Dave Kurlan
- Fanatical Prospecting – Jeb Blount
- 100M Dollar Offers – Alex Hormozi
- The Inner Game of Tennis – W. Timothy Gallwey
- Dare to lead – Brené Brown
- Open – Andre Agassi (Holiday-Lektüre)
2022 Reads
- Selling in a Crisis – Jeb Blount
- Selling Through Tough Times – Paul Reilly
- Elite Sales Strategies – Anthony Iannarino
- Eat Their Lunch – Anthony Iannarino
- Marketing Artificial Intelligence – Paul Roetzer, Mike Kaput
- Play Bigger – Al Ramadan et al.
- Pitch Anything – Oren Klaff
- Business Made Simple – Donald Miller
- Scaling up (tlw) – Verne Harnish
- Mastery (tlw) – Robert Greene
- Building a Story Brand – Donald Miller (Deutsch)
2021 Reads
- They Ask, You Answer – Marcus Sheridan
- Everybody Writes – Ann Handley
- Meaningful – Bernadette Jiwa
- The Infinite Game – Simon Sinek
- Talking to Strangers – Malcolm Gladwell
- Lost and Founder – Rand Fishkin